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The last couple of years has seen an upsurge in buy-to-let property investment plans. But one of the more desirable options, and one that certainly yields much higher returns than traditional rental properties are holiday lets. In particular, 5-star luxury lettings provide the chance of earning up to an 8% yield, as well as requiring less of an initial financial outlay than traditional bricks and mortar.
Holiday parks are located in some of the UK’s most desirable locations. From Devon to the South Downs, Berkshire to Norfolk, holiday parks like Woodlands Park represent an affordable way to buy a holiday let that comes with considerable advantages over an independent property purchase. Not only are they more affordable, but Lodges in luxury holiday parks are also made to your specifications. So you can add little extras such as hot tubs, patio heaters and even change the layout to make your Lodge truly bespoke.
Changes like this can make a huge difference to your rental value, too. For example, research has shown that the inclusion of a hot tub can increase the rental value by as much as 44%, while access to a swimming pool (a common feature on most Luxury Lodge parks) can generate an additional 15% on your peak season rental charges. Add a romantic four-poster bed and you can expect to produce an extra 18% in rental returns.
For most holiday let owners, marketing can be the biggest headache of all. Even if you have every little luxury extra, are located in a stunning part of the country with easy access to motorways, and provide all the facilities that a discerning holidaymaker could ever want, if they do not know your property exists then you are not going to get any bookings. Most people use letting websites to advertise a holiday let, but in doing so, you are going up against thousands of other comparable lets, so competition is fierce.
The advantage of The Dream Lodge Group is that we have a specialist team of letting experts who can do all of that hard work on your behalf. They use their expertise, experience and contacts to make sure your Luxury Lodge gets the exposure it deserves and draws in rental revenue throughout the year.
As locations such as Woodlands Park are open across seasons, you could be looking at a steady income for all 12 months of the year, rather than just during peak periods. You will see a marked increase in revenue during the summer season when families make up your primary audience. But outside of summer, your Lodge will appeal to couples on autumn or spring breaks, romantic weekends and Valentine’s Day getaways, as well as Christmas and New Year holiday periods. How much you want to earn from your Lodge depends on how often you rent it out. With the right marketing team behind you and a Luxury Lodge in a desirable location, the rewards could be considerable.
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